Clayarc is a full-service web design and internet consulting company from australia devoted to IT outsourcing, creating engaging websites, developing rich internet applications and providing strategic IT solutions.

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This section contains Analytical and Advisory Articles. Our Analytical Articles discuss the latest Search Engine Algorithms and trends, their implications and how they could affect your site’s ranking.

Web Development Articles

1. A Beginners Guide to Web Page Design
2. SEO's Relationship With Website Architecture

Search Engine Optimization (SEO) Articles

1. Most Deadly SEO Sins – Common mistakes even experts fail to notice
   
2. Process of website indexing by Google & other Search Engines
   
3. Why do we need Search Engine Optimization?
   
4. Google Jagger Algorithm Update - Part 2
   
5. Google Jagger Algorithm Update - Part 1
   
6. Analysis and Implications of Hilltop Algorithm
   
7. Google Florida Algo Update
   
8. Google PageRank Algorithm Explained
   
9. Title Tag and Meta Description Tag Optimization
   
10. Working with robots.txt file
    
11. Anchor Text Optimization
    
12. Google Advanced Search Tips
    
13. Meta Tags Optimization for Search Engines
    
14. Keyword Research for Search Engine Optimization
    
15. Where does your Site Rank on Google?
    
16. Understanding Keywords for Search Marketing
    
17. Optimizing Flash. Can It Be Done?
    
18. Internet Marketing Techniques to stay away from!
    
19. Website Promotion Myths
    
20. Hottest Website Promotion Campaigning Ideas
    
21. The Google Dance
    
22. Why Blogs Rank High In Search Engines
    
23. Google's BigDaddy Update
    
24. Anchor Text Guidelines
    
25. How Search Engines and High Rankings Streamline Your Business
    
26. One quality link Is Better Than Ten Insignificant Easily Gained Incoming Links.

Link Building Articles

1. Link Building Quality Guidelines

Pay Per Click Articles

1. Pay Per Click: Is There Really A Secret Formula?
   
2. Top 10 PPC Tips Improve Advertising Campaigns & Budgets!
   
3. Organic SEO vs. Inorganic (PPC) Advertising